Blogging for a local audience
Whether or not you should be making appeals to your local readers with your content.
Blogging for an international audience
Writing for an international audience isn’t so different than writing for those that reside in the same country. You’ve just got to think about what appeals to them!
Should Your Blog Posts Have a Call to Action?
You can use your blog to market, but you don’t really want to market on your blog because you can get your message and your brand identity across to your readers.
Grab more blog readers without losing your brand identity
Typically with blogs to attract the greatest number of readers within the target audience, I suggest that we look at topics that are relevant to the broader industry not a very specific niche.