Email marketing is NOT about the numbers

Let’s forget about getting thousands of names on our email lists. I’d rather send a message to ten people who will read it, absorb it and possibly forward it – than 10,000 who just regard it as another bit of unwelcome spam.

A recent interview with Intuit Small Business Blog

You’ve put in hours upon hours spreading the word about your product, but has all your hard work been worth it? Small businesses often commit one of two marketing blunders.

Maybe it's time for us to steal from the credit card companies

Credit card companies are well known for marketing their products with a high level of success. By taking the principles of what they are doing and combining with your current strategy, you can formulate a plan that will yield the results you have been searching for. Here are three ways that credit card companies market themselves.

Putting your best foot forward at trade shows

Thinking of starting to participate at trade shows? Here are some excellent tips for making the most of your investment.

Thank you Google Panda

Reasons why Google Panda makes us all better bloggers.

Cuddling up to Google Panda

For Google Panda it helps to make your content unique – this has always been important, but not something that everyone follows. Don’t simply rewrite something else someone else has written using different phrasing, put a spin on even the most popular subjects and make it your own.

Guest posting made easy

You may not be sure HOW or WHERE to guest post. And you may also be banging your head against the wall at yet another social media tasks that has no immediate ROI.

Google Panda – pros and cons for your blog

Over the next couple of weeks, we are going to be exploring some of the things that you can do to make your blog content a bit more in line with the new guidelines that Google has set out.

Is a call center an option for your business?

Many, many call centers existing in the United States that are affordable, well-managed and easy to integrate into your business.

Blogging for an international audience

Writing for an international audience isn’t so different than writing for those that reside in the same country. You’ve just got to think about what appeals to them!