The Wax Blog

We might be operating in a new technological paradigm, but the basics still apply when you’re trying to find time to make use of social media. In this post, Dana Larson provides a refresher on some easy ways to make time for online marketing. On Monday, I will share with you the specific tools I use to automate as much of my own social media platform (and my clients) as I can. But first, here’s Dana…

We want to be able to “do it all”, but let’s face it – we don’t have time. You probably don’t even have time to read this blog post, right?  Staying up to date on all the new advances in online marketing is a full-time job in itself. Below I’m listing my top 5 ways to manage my workload. (more…)

Most of the time we focus on  “how to” implement PR, marketing and social media. But above all, it’s important to remember  “why”  we do them. In this post, guest blogger and social media expert Dana Larson provides five ways that technology marketing accelerates growth and success.

Dana Larson, OnePlace

We’ve all been there – some clients wants to use those cool “social media site things” as part of their marketing mix. And hey – they work! New technology marketing tools, including social media, can be incredibly effective for certain businesses in increasing their business success.  But there are still certain gaps between the marketing tools and the communication tools used between a business and their marketing practitioners, right? Wrong. Totally wrong.

Using the next generation of online tools that are out there can plug some of the gaps you may have in providing the kind of customer service that will create an experience that your competitors can’t match. Here are 5 ways this type of technology will garner great amounts of love from your clients. (more…)