Why people should read your blog
While your blog might be filled with helpful information, you’ve still got to sell yourself a little and tell your readers why they care about what you have to say.
While your blog might be filled with helpful information, you’ve still got to sell yourself a little and tell your readers why they care about what you have to say.
Writing for an international audience isn’t so different than writing for those that reside in the same country. You’ve just got to think about what appeals to them!
Your call to action doesn't have to be LOUD
A couple of weeks ago, I wrote about using a traditional marketing call to action in your blog, and many of the insightful comments lead me to put a little Read More >
Proper goals to set for your blog in 2011
You can use your blog to market, but you don’t really want to market on your blog because you can get your message and your brand identity across to your readers.
Typically with blogs to attract the greatest number of readers within the target audience, I suggest that we look at topics that are relevant to the broader industry not a very specific niche.
One of the important things to look at when you’re determining what worked and what didn’t on your blog is your statistics.