All bloggers, whether business or casual use a statistics measuring tool with their blog, after all, it’s pretty cool to see just how many people are interested in what you’ve got to say, no? The complexity of the tools varies, with the most basic allowing you to simply see the number of page views for each blog post. The more complex ones can tell you everything from how readers came across your blog, to the countries that your readers live in.
Few bloggers recognize that blog scheduling is breaking rather than making a blog.
Since I can’t tell you WHAT you’ve got to write about, I will provide you the process I go through with my clients determine which direction I should go with each of the posts.
Last week’s post focused on choosing or understanding the two main writing styles you can use for your blog. That post went into incorporating the personal into your business blog – this one will focus on what I like to call Read More >
When writing each blog post you can make them personal or topical – or any combination of the two.
There are a number of questions that you can ask yourself when establishing a blog for your business. They are the ones that I go through to hone in on a specific topic area for a client who can go in any direction with their blog.
How do ou REALLY use a blog to inject your brand voice into the growing global conversation? I’m very pleased to tell you that Beth has agreed to write a weekly post for the Wax blog on topics concerning just that…how does a business use a blog to their best advantage?