I am not going to debate whether PETA is ethical or not, or whether Donald Trump is a narcissist. But I think there are some things we can learn from these two and other shocker brands in terms of marketing and public relations.
Molly Borchers, Senior Communications Strategist at (W)right On Communications, recently published a pull-no-punches post on The HuffPo Blog about the love/hate relationship between journalists and public relations professionals, and why the hate part of the Read More >
Recently Zach Schonfeld at Newsweek decided to try to respond to every press release and pitch he received in a week.
Last week we talked about DiGiorno’s careless Twitter mistake. This week in faux pas news was Urban Outfitters, who sold a “vintage Kent State sweatshirt” dyed with what appeared to be patterns of blood splatters and Read More >
By Dina Ely
Oh, DiGiorno. What a week you’ve had.
In the wake of the Ray Rice video and ensuing controversy, the Twitterverse showed some true vulnerability and profound emotion with a trending topic #WhyIStayed. Domestic violence survivors used the hashtag to tweet Read More >
Whether you’re a public relations specialist whose primary contact with blogs comes from relationships with bloggers themselves – not unlike media relationships – or whether you’re a diehard blog reader returning to your favorites every day for your dose of posts, Read More >
Imagine my delight when I discovered that PRNewser recently included the Wax blog in its list of The 25 (Other) PR Blogs You Should Bookmark Today! The PRNewser team wrote:
Some blogs are teeming with snark. Others are focused on just the Read More >
Please do not forget your manners, even when communicating through email.
But the 90’s weren’t just about all the must-have tows and wonderful TV shows. They were also a time when future PR professionals like me had the opportunity to learn a thing or two about bringing clients success. Here are a few PR tips we learned from 90′s culture and icons.
A good publicist these days knows that building and maintaining relationships should be part of their daily job. They also know that every day there are hundreds of new media personnel to not only meet, but pitch.