Can’t write this week

Swamp People RJ and Jay Paul Molinere

Meet my new telemarketer

Humor for hump day.

Here’s a chance to chat with John Jantsch of Duct Tape Marketing

March 13th from 2-3pm EST small business owners can chat with John Jantsch, well-known small business marketing expert, author and Duct Tape Marketing social media guru.

Have you missed Betty too?

New trailer for Mad Men Season 5 – Betty is Back!

5 things Madonna taught us about marketing at Super Bowl 2012

You may argue that Madonna is not the greatest performer/singer/dancer in the world. But her staying power, appeal and influence can’t be denied. Your own marketing campaigns can learn from Madonna as well.

Flash forward 20 years

What will my life be like in 20 years? I’m laughing at the topic of this week’s #letsblogoff because I’ve been reading all kinds of “surviving 50″ and “hiring aging workers” reporter queries. I assume they’re all in their thirties or early Read More >

What dinosaurs can teach us about long tail search

The term “long tail” refers to those keywords that do not result in much traffic for the website, but have a much higher rate of conversion.

When email marketers get desperate

Is negativity really what sells papers?

I’m wondering…are we all that agog to get the bad news? Do we all love reading stories of businesses failing and people getting murdered and all the other bad stuff people lead with? I think that traditional media, or at least some of it, is so desperate for readers that they’re attempting to sensationalize the news as a last ditch effort to get back readers and attract more viewers. And I also think the majority of the public is fairly tired of this approach.

Blogging for an international audience

Writing for an international audience isn’t so different than writing for those that reside in the same country. You’ve just got to think about what appeals to them!