How to manage a press conference
Running a press conference can be easy if you’re organized and communicate clearly. Here are tips for running a great news event.
5 creative ways to pitch print magazines
Getting an editor’s attention can be key to promoting your product, book or service. In the last couple of years, we’ve started doing things a little differently here at Wax…and I’d like to share some of the creative ways we get an editor’s attention.
Pitching bloggers
Read how to pitch bloggers on this excellent post at Problogger.net
How to pitch a magazine editor
There’s no way to make an impression like a bad pitch. Don’t do it. An editor judges your entire client list and everything from that point on based on your first pitch.
Pitching radio 2.0
Radio editorial and advertising work very closely together on many commercial stations (NOT public radio or news shows remember). Share leads to an ad rep and they may return the favor by mentioning your name to a producer…and again it’s now a ‘warm’ pitch instead of a cold call
How to Pitch a TV talk show
Write a pitch that is short and gets to the point FAST. I always start with the phrase “I’m suggesting a segment on…” I NEVER build up to what I want. I am blunt and to the point. If they want it, they want it.
Learn how to pitch freelance writers
Want to know how to pitch a freelancer? Elizabeth M. writes about business and technology primarily in the Minneapolis-St. Paul market. I stopped her on a busy street this week and amid planes, trains and automobiles (ok may not trains but it sounds like it) asked her some questions about how she likes to be pitched, what stories she likes and her pet peeves..