The three biggest obstacles to gaining national recognition

I work with a lot of business owners, authors, entrepreneurs and others who are quite well-known in their local markets. Virtually all of them dream of creating a national platform at some point.

How to stay in the media for 70+ years

How Jack LaLanne stayed in the media for 70+ years!

An interview with Harvey Mackay

Recently, Mr. Harvey Mackay, New York Times best-selling author, entrepreneur and sought after speaker, was kind enough to answer just a few questions about what has, and hasn’t changed about business with the advent of social media.

Why my dog adds followers faster than I do

I thought taking a look at how @bartthedog pays attention to his social media might give you an idea of how he’s added more than 3000 followers in such a short time – with very little effort.

How to hire a celebrity spokesperson

The good news is that almost any celebrity can be booked if you have enough money. Here are a few tips for figuring out how to find someone, how much they cost and what the process might be like.

Celebs causes – sincere or shameless promotion?

Watching the Golden Globes last night and hearing all the references to Haiti made several questions come to mind. Were they really “sad” to be there chugging champagne and getting awards? Did they really (like director Lee Daniels of Precious) think their work was suddenly ‘unimportant’? Or were most of them spewing talking points from their publicists so they didn’t look selfish in the light of a disaster?