With constantly evolving demands in social media, it is interesting how there is such a high frequency of social media conferences when techniques almost can’t be taught. Why do so many people feel the need to share their expertise on something when there are no real rules?
If you’re only going to invest your money and time in one marketing arena and you’ve got a lower budget, a blog is your best step. However, it is part of a bigger puzzle – you can’t always expect to have 10,000 hits per month if you focus on just a blog.
Over-promoting your blog on social media can turn away your potential readers. Here are some strategies to find the right balance between not enough, and shameless social media promotion.
To problogger Beth Hodgson, spinning content is taking a step back to see how she can take a common topic or story and add a new perspective to it, or just something else that’s generally new and different.
Copyscape is designed primarily to prevent plagiarism. Often, websites use it to ensure that no one else has stolen their original content. It is also a great tool to use as a writer.
Exploring the definition of ‘original content’ in the Web 2.0 world.
I’ve been fortunate to work with many writers who simply don’t have time for writer’s block – one MPR reporter comes to mind – who have taught me some great ways to keep moving when you have to write on a deadline.
Whether you’re a writer or not, finding the time to sit down and write is hard, especially if you’re running your own business. Finding inspiration for writing can be even harder.
Reasons why Google Panda makes us all better bloggers.
Google Panda has made it even more essential that you use high-quality links in your blog posts – and all of your web content for that matter. But you have to know what constitutes a ‘high quality link’.