More on product placement
There are some excellent, inexpensive ways to get your product showcased on television shows and even in moves. I just started looking at http://www.giftlistmedia.com/ to find the slippers) We did a press release, contacted Joey’s manager and asked him for a quote, and submitted the info to all the celeb weeklies. You have to work the press and the Web and make sure everyone knows about your placement. Don’t just assume that people will see the product and then buy it. Contact me at bonnie@waxcoach.com if you want more ideas on how to place your product, or how to promote it once it’s placed.
